Advertising « 10 Associates – Brand, Design, Digital

January 26, 2012

Graham & Brown ads ‘on trend’

It’s really good to see that our latest work for the Graham & Brown advertising campaign appears to be ‘on trend’ according to Superbrands UK.

Superbrands UK is delighted to be partnering with BT to promote the BT ArtBox project.

BT ArtBox will be the largest public outdoor arts installation that London has ever seen. Hundreds of artists will transform replicas of the iconic red Gilbert Scott telephone box in their own unique way, and they’ll be on show at iconic locations across the capital in June and July. After the public display, the boxes will be auctioned to raise money for ChildLine, which is celebrating its 25th anniversary this year.

Posted at 9:27 am in Advertising,Clients,Wallpaper | Comments (0)

September 23, 2010

‘Making The Walls of Britain Great’ for Graham & Brown

‘Making The Walls of Britain Great’ is the new advertising campaign, from 10 Associates, designed to promote Graham & Brown wallpaper, the new paint collection and wall art range.

There is something iconic about the palette that is at the heart of ‘the colours that made Britain great’. It’s full of the vibrant heritage of our creative nation and that uniquely British humor.The adverts have already appeared in World of Interiors and are set to run in several publications including Elle Decoration, Living Etc and 25 Beautiful Homes.

The ‘Making The Walls of Britain Great’ campaign will be seen at bus stops and tube stations around Earls Court this September as Graham & Brown increase public awareness and encourage us to attend the 100% Design exhibition.

“Jill and the team at 10 have been fantastic in percolating the idea of “making the walls of Britain great”, and have happily let it develop creatively. In terms of execution they have managed the implementation of the campaign across press, underground and bus stops extremely well, whilst at the same time delivering another stunning whatwallswant, all in the end in the space of a couple of truly manic weeks. I think we all need a much deserved lie down. Now, what’s next?”

Alan Kemp, Head of Brand Marketing at Graham & Brown

Posted at 10:52 am in Advertising,Clients,Interior design,Wallpaper | Comments (0)

WhatWallsWant 5 Magazine for Graham & Brown

WhatWallsWant magazine makes it’s fifth appearance this week ahead of the Graham & Brown Expo and 100% Design in London.

This edition of WWW takes a look at celebrity interior designer Kelly Hoppen who’s style mixes bold accent colours and beautiful rich tones in a muted finish.

“Our commitment to working with the very best international designers continues and we are particularly proud to launch collections this season with Kelly Hoppen MBE and Amy Butler. Both collections, whilst very different, were extremely well received at ICFF in New York when both Kelly and Amy were with us. Both ladies have been a great pleasure to work with, incredibly professional and stimulating for our design team.”

Andrew Graham, Chief Executive Officer

Reggie Yates sees his passion for music and his talent for photography reproduced in an exciting new Wall Art Collection with Graham and Brown that gives a behind the scenes view of festival performances at their best!

‘Making The Walls of Britain Great‘ is the new advertising campaign developed by 10 to promote the new Graham & Brown wallpaper, paint and wall art ranges. In the collection are colours such as ‘Pillar Box Red’ and ‘Black Cab’ which have been used in a re-creation of the infamous shot of Christine Keeler by Lewis Morley at Peter Cooke’s establishment club in the sixties.

The next few weeks see a hive of activity for Graham & Brown as they host their Expo event in Blackburn but also attend 100% Design at London’s Earls Court.

See some of the ‘behind the scenes’ shots for the WWW5 cover.