Projects

Standard Fireworks
Standard Fireworks
Standard Fireworks

Branding & Packaging

In 2004, Standard Fireworks were the UK's number three firework brand in the UK. 10's remit was to bring them back to where they belong... through the implementation of great branding and packaging, Standard Fireworks are back at the number one spot...

 

Achievement

  • Brand evolution.
  • Character creation.
  • Packaging platform.
  • Point of sale packs and promotions.
  • Back to the UK number 1 brand from the number 3 position.

 

Success

“Standard Fireworks, which has been based in Huddersfield for over 100 years, has topped last year’s sales target by 40%, with the shop seeing a record number of over 10,000 customers through its doors. Brilliant.”

Laura Peters
Marketing Manager, Standard Fireworks

 

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