- Home |
- Company |
- News |
- Selected Projects |
- Contact 10
You either have JavaScript turned off or an old version of Macromedia's Flash Player. Get the latest Flash player
Superfresco ad campaign
Graham & Brown
Britain’s favourite wallpaper brand has had a facelift.
10 created an advertising campaign to launch the new look and also a brand new range of simply stunning wallpapers. The Superfresco brand has 5 sub-brands; flock, colours, easy, paintable and easy.
The campaign wanted to reflect the new look which sees a radical departure from its previous attire, whilst retaining the fundamental values of the brand.
Our 'Superfrescooooooooooh! (and yes there are 10 o's in it!) positioning gave us a great platform for all the sub-brands as each has a different WOW factor. Used across national media and lifestyle magazines such as House Beautiful and BBC Good Homes, it will form the basis for the all future marketing activity.
A super campaign for a super brand!
10 created an advertising campaign to launch the new look and also a brand new range of simply stunning wallpapers. The Superfresco brand has 5 sub-brands; flock, colours, easy, paintable and easy.
The campaign wanted to reflect the new look which sees a radical departure from its previous attire, whilst retaining the fundamental values of the brand.
Our 'Superfrescooooooooooh! (and yes there are 10 o's in it!) positioning gave us a great platform for all the sub-brands as each has a different WOW factor. Used across national media and lifestyle magazines such as House Beautiful and BBC Good Homes, it will form the basis for the all future marketing activity.
A super campaign for a super brand!